Take me there

Tothemomentofcreation Totheoriginalperformance TothetimeIfirstheardit

You've never heard - or felt - anything like MQA.
Step into the magic of the original performance.

You've never heard - or felt - anything like MQA. Step into the magic of the original performance.

Studio quality sound you can stream or download

Imagine being present at the original studio performance of your favourite recording artist. Every nuance, every subtlety, every tiny drop of emotion delivered to your ears.

This is Master Quality Authenticated, or MQA.

MQA is a revolutionary end-to-end technology that delivers master quality audio in a file that’s small enough to stream or download. What’s more, it’s backwards compatible, so will play on any device. And because it’s fully authenticated, you can be sure you’re hearing exactly what the artist approved in the studio.

The days of sacrificing quality
for convenience are over.

View real, first time
reactions to MQA

"MQA could usher in a world in which the term 'high-resolution audio' is as anachronistic as 'digital camera'"

- The Absolute sound

How MQA works

A breakthrough borne from science

Our hearing is incredibly adept at determining where a sound is coming from. As sounds reach us, microseconds apart, our brains build a 3D sonic ‘picture’.

It’s this same capability that allows us to position the individual instruments by their sound at a live performance. It’s also why live music feels so powerful and emotive, and why recorded music often feels flat in comparison.

MQA is the first technology to capture this crucial timing information – to transport you to the original performance.

"MQA is more than a technology – it’s a new philosophy."

- Hifi news

How to get it

A rich 3D soundstage Like a live performance

How MQA works