Xiami Music was founded in 2008 and acquired by the Alibaba Group in 2013. Alibaba Group owns market-leading e-commerce platforms in China, which attract 654 million annual active consumers, including a growing entertainment business known for connecting with consumers of all ages. As part of Alibaba’s ecosystem, the Xiami Music service has access to Alibaba’s full resources, including all the latest technology and music entertainment insight from across its Taobao, Tmall, Alipay and Youku platforms.
Xiami Music is the first music streaming service in China to adopt MQA. It will be introduced into the SVIP tier of Xiami Music iOS and Android apps.